Wednesday, March 2, 2011

The Video That Won First Place At Cannes

in a word, there're too much advertisement in our society now, but the bad thing is that i'm getting used to it! while i'm waiting for the metro or a bus, i'm looking for something to do especially reading an advertisement and then judge whether it is a good one or not. for me, advertising is not a bad thing, but when people start abusing it, i'm against it. it's so annoying that you watch a ad which without any sense of beauty, sense of humor or any new idea again and again in the television newspaper and etc.  especially when you're watching of looking for something very important for yourself : the news of your hometown, or when you're doing a research......

the advertisement that  i don't like: the main idea of that ad is about a new medicine can cure the problem of kidney. a man with painful face showed up and said something about his kidney problem and then the scene changed and this man have a happy face, saids that: " thanks to XXX, my kidney no longer painful! i can work as comfortable as before!..........." as i mentioned before, without any sense of beauty, sense of humor or any new idea! what's worse, this ad was broadcast again and again when i was waiting for my favorite episode!




this is one of my favorite public service advertising,a lovely little girl cut her long hair to congratulate her brother's back-home, it surprises her parents and her brother, who has cancer.

how adorable this little girl! it is really touching to see what does this girl do for her brother. usually, girls are very care their image even in childhood. but she cut her hair for whom she love. it's a little bit silly but full of love. kids may tease or maybe frighten by the kid without hair. what people may do is just giving their sympathy to this unfortunate boy, but this tiny little lovely girl uses her heart of love to cure the pain of her brother and her parents. how generous, brilliant she is! life sometimes may full of pain, but when you face it positively, life actually is full of love. =)

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